Mastering Price Drops on Mercari: A Seller’s Guide

Mercari, the popular marketplace app, offers various features to help sellers promote their items and attract buyers. One of the key strategies is to lower the price of your listings effectively.

 Understanding The Promote and Offer to Likers Features

Promote is a feature that allows you to reduce the price of your listing by at least 5% and boost your item in the search results.  Promoting notifies any likers and and shows the entire Mercari audience the new price.  Mercari allows ten price drops every 24 hours.

Offer to Likers is another feature that targets those who have liked your item. By reducing the price by 10% or more, Mercari will notify the item’s likers of this limited-time deal.

Negotiating with Buyers

As a seller, you can also negotiate prices directly with buyers. Here are two ways to do it:

  1. Make an Offer: Buyers can use the “make offer” option to propose a price. As a seller, you can accept, decline, or counter the offer.

Are you Interested In Sending An Offer On Mercari?  Click here to see an entire article on the process of sending an offer to a liker in Mercari.

How to send an offer to liker on Mercari – (staceyknows.com)

2. Message the Seller: If a buyer wants to offer less than 75% of the listed price, they may message you directly. 

  • Tips for Successful Price Drops
  • Timing is Key: Consider the time of day and week when you drop your prices. Weekends and evenings might be more effective as more users are browsing.
  • Historical Lowest Price: Always keep track of your item’s historically lowest price. Offer the lowest price for the biggest promotion by Mercari.
  • Bundle Deals: Offer discounts for buyers interested in purchasing multiple items. This can be a win-win for both parties.
  • Seasonal Adjustments: Align your price drops with seasonal demand. For example, offer discounts on winter clothing as the season ends.

By following these strategies, you can create a dynamic pricing model that attracts buyers and increases your sales on Mercari. Happy selling!

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